{"id":3435,"date":"2025-04-21T11:54:00","date_gmt":"2025-04-21T09:54:00","guid":{"rendered":"https:\/\/subirats.net\/?p=3435"},"modified":"2025-08-11T13:26:06","modified_gmt":"2025-08-11T11:26:06","slug":"sb-hotels-presenta-el-seu-rebranding-i-la-seva-nova-pagina-web","status":"publish","type":"post","link":"https:\/\/subirats.net\/ca\/sb-hotels-presenta-el-seu-rebranding-i-la-seva-nova-pagina-web\/","title":{"rendered":"SB Hotels presenta el seu rebr\u00e0nding i la seva nova p\u00e0gina web"},"content":{"rendered":"\n<p>SB Hotels presenta el seu rebranding i la seva nova p\u00e0gina web refor\u00e7ant els valors i l&#8217;ess\u00e8ncia que els defineix.<\/p>\n\n\n\n<p>La cadena vol reivindicar que amb actitud tot \u00e9s possible, i aix\u00ed aconsegueixen el m\u00e9s important: que l&#8217;estada en la seva fam\u00edlia d&#8217;hotels sigui tan bona com la seva gent. D&#8217;aquest treball de marca neix el seu nou claim: \u2018Good people, great stay\u2019\u00a0<\/p>\n\n\n\n<p>Com a part del seu proc\u00e9s de <em>restyling <\/em>de marca, SB Hotels ha presentat tamb\u00e9 la seva nova p\u00e0gina web. Dissenyada amb l&#8217;objectiu de millorar l&#8217;experi\u00e8ncia d&#8217;usuari, aix\u00ed com optimitzar el rendiment i la conversi\u00f3 d&#8217;aquest canal propi, s&#8217;ha treballat perqu\u00e8 aquest projecte representi un salt substancial en la seva pres\u00e8ncia en online.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Transici\u00f3 de l&#8217;arquitectura web sota el mateix domini de cadena<\/li>\n\n\n\n<li>Web escalable per a sustentar la seva estrat\u00e8gia d&#8217;expansi\u00f3<\/li>\n\n\n\n<li>&nbsp;Nou motor de reserves<\/li>\n\n\n\n<li>\u00a0Impuls del <em>cross-selling<\/em> continu entre hotels<\/li>\n\n\n\n<li>&nbsp;Disseny visual i creatiu<\/li>\n<\/ul>\n\n\n\n<p>Feix clic <a href=\"https:\/\/www.sb-hotels.com\/\" target=\"_blank\" rel=\"noopener\">aqu\u00ed<\/a> i visita la seva nova p\u00e0gina web.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SB Hotels presenta el seu rebranding i la seva nova p\u00e0gina web refor\u00e7ant els valors i l&#8217;ess\u00e8ncia que els defineix. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-3435","post","type-post","status-publish","format-standard","hentry","category-sb-hotels-ca"],"acf":[],"_links":{"self":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/3435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/comments?post=3435"}],"version-history":[{"count":7,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/3435\/revisions"}],"predecessor-version":[{"id":3458,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/3435\/revisions\/3458"}],"wp:attachment":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/media?parent=3435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/categories?post=3435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/tags?post=3435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}