{"id":4182,"date":"2026-05-27T17:05:54","date_gmt":"2026-05-27T15:05:54","guid":{"rendered":"https:\/\/subirats.net\/?p=4182"},"modified":"2026-07-28T09:52:15","modified_gmt":"2026-07-28T07:52:15","slug":"sb-hotels-transforma-lexperiencia-client","status":"publish","type":"post","link":"https:\/\/subirats.net\/ca\/sb-hotels-transforma-lexperiencia-client\/","title":{"rendered":"SB Hotels transforma l&#8217;experi\u00e8ncia del client amb una nova plataforma digital"},"content":{"rendered":"\n<p>Des de SB Hotels continuen avan\u00e7ant en la seva aposta per la <strong>innovaci\u00f3<\/strong> i la <strong>millora cont\u00ednua de l\u2019experi\u00e8ncia del client<\/strong>. En aquest context, han llan\u00e7at un nou projecte digital: una web espec\u00edfica dissenyada tant per als hostes com per als usuaris dels seus restaurants.<\/p>\n\n\n\n<p>L\u2019objectiu \u00e9s clar: oferir tota la informaci\u00f3 de l\u2019hotel i els seus serveis de manera \u00e0gil, intu\u00eftiva i completament digital a trav\u00e9s de la nova <strong>\u201cGuest Zone\u201d<\/strong>, que substitueix el tradicional directori.<\/p>\n\n\n\n<p>Aquesta nova plataforma, alineada amb la imatge corporativa de la companyia, permet:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Descobrir l\u2019hotel i els seus serveis de manera m\u00e9s visual i atractiva<\/li>\n\n\n\n<li>Consultar horaris i prestacions de manera senzilla<\/li>\n\n\n\n<li>Accedir a la informaci\u00f3 mitjan\u00e7ant codis QR distribu\u00efts per l\u2019hotel<\/li>\n\n\n\n<li>Millorar l\u2019experi\u00e8ncia global durant l\u2019estada<\/li>\n<\/ul>\n\n\n\n<p>El projecte s\u2019ha desenvolupat inicialment a l\u2019<strong>Hotel SB Diagonal Zero<\/strong>, on s\u2019ha dut a terme una fase pilot per validar-ne el funcionament i la usabilitat. Despr\u00e9s de superar amb \u00e8xit aquesta etapa, s\u2019iniciar\u00e0 la seva implementaci\u00f3 progressiva a la resta d\u2019hotels de la cadena en els pr\u00f2xims mesos.<\/p>\n\n\n\n<p> Un pas m\u00e9s cap a una experi\u00e8ncia m\u00e9s digital, eficient i centrada en el client.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Des de SB Hotels continuen avan\u00e7ant en la seva aposta per la innovaci\u00f3 i la millora cont\u00ednua de l\u2019experi\u00e8ncia del [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-4182","post","type-post","status-publish","format-standard","hentry","category-sb-hotels-ca"],"acf":[],"_links":{"self":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/4182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/comments?post=4182"}],"version-history":[{"count":1,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/4182\/revisions"}],"predecessor-version":[{"id":4183,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/posts\/4182\/revisions\/4183"}],"wp:attachment":[{"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/media?parent=4182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/categories?post=4182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/subirats.net\/ca\/wp-json\/wp\/v2\/tags?post=4182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}