Last week, SB Hotels enjoyed a most exciting evening: the opening of its new hotel located in Sant Feliu de Llobregat (Barcelona). After four months of gradual opening, Hotel SB Win is now a reality and 100% operational.

2024 has been a year of great achievements for the chain, marked not only by the opening of this new hotel, but also by the great opportunity for internal promotions that this event has generated among the staff.

Much of this year, which is now coming to an end, has been devoted to the chain’s rebranding project, a very important step in establishing a cross-cutting brand that allows it to carry out projects on an international scale.
At SB Hotels, it is very clear that, with the right attitude, anything is possible, and this has given rise to a new brand concept: Good People, Great Stay.

The hotel chain is very excited about all the projects that it has in store for the coming 2025. This is just the beginning of a year full of excitement, challenges and great opportunities.